The Greek Culture and Tourism Minister Pavlos Geroulanos on Monday, has launched an annual official tourism campaign named under the theme of “You in Greece” aiming to display the country’s various aspects beyond the present financial crisis.
This “You in Greece” which is supported by the foreign volunteers, is a short film made by the Greek state television will be broadcasted through the internet and the other media.
The government with an impact of the debt crisis is hoping to explore more in the Asian tourism markets such as India, China, Japan and Russia.
The minister, who will be travelling to Shanghai and Beijing in the coming days, has expressed a wish of developing strong and good relation with the Chinese markets in order to benefit he excitements of the upcoming Olympic Games in Beijing and Athens.
He also added that a false image of Greece has been portrayed by some of the foreign media in relation to the financial crisis and so they are working hard to ensure the people that they are on the right track.
The hoteliers and many representatives of the tourism industry, under the government’s cooperation, is trying to lower all the extra costs and expenses in relation to any individual stranded in Greece like landing fees for airplanes, easily obtained visas for Russian and Ukrainian tourists, and even reduction in the car rental services at the airports